Author: Henry Simpson

Can We Make Stress a Helpful Part of Our Lives?

Stress is an inevitable part of our lives. It’s your body’s natural reaction to any kind of harsh demand or threat. Your nervous system deals with it by releasing stress hormones such as cortisol and adrenaline, preparing you for emergency action. This “fight or flight” response is your body’s way of protecting you. When driving a vehicle, it gives you the focus and energy to slam on the brakes to avoid an accident. Other times, stress can build up to the point that it leaves you immobilized and sick. Life’s many challenges make us flow in and out of...

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10 Useful Sites and Tools to Help With Your Creative Project

Finding solutions to creative problems can be a daunting task. Sometimes it takes a little spark to bring your ideas to completion. There are many online resources that can help with your creative project. Here’s a small selection of sites and tools that we find helpful here at KRT. Whether you’re an art director, account executive, social media guru or someone looking to tweak your PowerPoint presentations a bit, we think you’ll find at least a few of these 10 resources valuable. 1. All Free Mockups Need to take your logo presentation to the next level? Have you wondered what your design would look like mocked up on a real t-shirt? This site has tons of ready-to-use PSD files to mock up almost anything. Many are free. 2. Unsplash Looking for free high resolution photos? Unsplash posts 10 new images every 10 days. They’re all high quality without the usual stock photo look you might find on royalty-free sites. 3. The Noun Project This site hosts a growing library of downloadable icons representing a variety of concepts and objects. Most are free with a credit line or $1.99 without the credit. The search function brings up a variety of icons. 4. WhatTheFont Need to find out what the name of a font is? This site lets you upload a font image to find its closest match. If a match...

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Our Guide to an Awesome LinkedIn Profile Photo

First impressions are important. Studies have shown that it only takes 0.10 seconds for someone to have an impression of you based on your profile photo. They draw conclusions, make assumptions and form opinions – good and bad. Your profile photo is especially important for the professional networking site LinkedIn. Their research shows that just having a headshot makes your profile 14 times more likely to be viewed by others. That’s great, but are you and your LinkedIn profile photo making a good impression on colleagues, recruiters, investors, and other business-related contacts? A selfie chillin’ with a couple of...

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Introducing KRT Marketing’s Agency Video

One of the most important aspects of marketing these days is video. With the ability to easily broadcast your project via YouTube, Vimeo, Vine, Instagram and other online platforms – the whole world can be your audience. With technology constantly evolving to make video creation easier and distribution even faster, the future is all about creative and dynamic content. Company videos are important, especially in recruitment marketing. It’s a great way to showcase employees, office space and culture, to help attract potential hires. Here at KRT Marketing, we’ve been kicking around the idea of making a company video for a very long time. A few months ago we decided to go for it. With a rough outline, iPhones, a couple of DSLRs and a LOT of editing, we created this little gem. Here’s a chance for you to get a glimpse of the people and culture behind KRT Marketing. We’re happy with how it turned out. Let us know what you think in the comments...

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