Author: Ryan Christoi

2017 Ultimate Recruitment Marketing Checklist

  The start of the fall equinox has brought colorful fall foliage and some (much needed) rain here in California. For talent acquisition professionals around the globe, it marks the Q4 planning frenzy for 2017. We understand that “Q4” is the recruitment marketing professional’s equivalent of a CPA’s tax season – time to roll up our sleeves, work long hours, and deal with the aggressive timelines that everyone is up against to get all their ducks in a row for the coming year. However, here at KRT we also embrace this time of year as an incredible opportunity to...

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Should We Save Daylight Saving Time?

  Last week, 48 of the United States set their clocks one hour ahead for Daylight Saving Time (DST). So did 78 other countries around the world. But why? I’ll share some insight with you. Here’s a funny movie trailer to get you in the mood. The question came up at a breakfast meeting the other day and piqued my curiosity, so I sought out the answer. I always believed it had something to do with benefiting the farmers – incorrect. I had also heard it was done so that it was brighter for children getting to school in...

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Need a Content Strategy for Social Recruitment?

In the age of social media, anything that’s trending one minute could be old news the next. To keep up with all these trends and changes, technology is bursting at the seams with new social tools for tracking, targeting, and optimization. Such innovations allow us to share more content (and jobs) with bigger audiences at an increasingly fast pace. However, as social media and its tools come, go, and evolve, one element of the process remains constant: Content. Content is king – we’ve all heard it before. Today’s job seekers crave content – they want to know what it’s...

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LinkedIn Careers Page Best Practices

Looking for a step-by-step guide to creating a best-in-class LinkedIn Careers Page? Well look no further. KRT’s Social Media Department has put together a downloadable LinkedIn Careers Page Best Practices Guide filled with tips on how to: Tell your company’s story Share career opportunities Strengthen your brand with employee testimonials Engage your followers with targeted status updates Deliver personalized content to your target audiences (Gold pages) With over 3 million Career Pages on LinkedIn, Talent Acquisition teams need to make their profile stand out. We’ll navigate you through best practices and show you who is already doing it well....

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