Author: Madelene Kane

Shorter Work Weeks: Good Idea? Bad Idea?

Source: As you may have heard, Amazon is taking on work-life balance and experimenting with 30 hour work weeks for some of their employees.  The “lucky” employees will have the same benefits as full time staff, but earn 75% of the pay. Their hours will be 10 a.m. to 2 p.m. on Monday through Thursday with the remaining time on the clock made up with flexible hours. Amazon sees this experiment as a response to the demand for more flexible hours. So, is this a good idea or a bad idea to promote work-life balance? Depends on how...

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Recruitment: What you need to know for 2016

  Credit: LinkedIn A few months ago, Mona Tawakali, our VP of digital strategy, wrote about what was on the horizon for recruitment marketing in 2016 according to the KRT Team. As experts in the field, our answers aligned with the findings from LinkedIn’s Global Recruiting Trends 2016 report. LinkedIn surveyed almost 4,000 talent acquisition professionals. Based on their responses, here are three trends to look for in 2016. Hopefully you’re taking a look at these strategies for your 2016 planning! 1. The most important metric: Quality of Hire Talent leaders will continue to look at quality of hires...

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The Future of Employer Branding

Often times, there is confusion between a company’s general brand versus their employer brand. With the workforce becoming more competitive and the ever-changing landscape of how to reach potential candidates, it’s time to focus on the future of employer branding. “Employer Brand” is defined as an organization’s reputation as an employer. It has become a major focus as the competition for talent grew. To set a company apart from its competitors, the employer brand became the responsibility of Human Resource departments. However, times have changed and are continuing to change at a rapid pace. In a recent survey, the Harvard...

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