Author: Nathalie Cano

Glassdoor Strategy: Three Ways to Engage Your Employees

Why does your company need more reviews? The employee perspective is the most trusted point of view. According to Glassdoor, “Employees rank among the most trusted influencers when communicating about their company’s engagement and integrity. Knowing that you may receive more negative reviews than positive ones may frighten your executives, but having the strategy in place respond to those reviews will help your organization’s perception among job seekers. “62 percent of Glassdoor users agree their perception of a company improves after seeing an employer respond to a review,” so make sure to have the response strategy prior to launching...

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